Dental Practice Management: Best Month Ever!

Within six weeks, we were headed to our best month ever... Dental Practice Management Sucesses Page 4

"I have worked with about five different dental practice management and marketing consultants in the past 20 years and probably have gotten a lot from each of them. There were a few that stand out from the rest. Cambridge is one of them. While they are small in number of people working for them, they are great at communication, and in getting to the root of the problem of most issues quickly. I like to refer to it as NINJA CONSULTING. I had one of their dental management and marketing consultants come out about a year and a half ago. Within six weeks, we were headed to our best month ever by over 50%. And this was after having been in business over 20 years without making any serious changes in business practice.

One of the things that I've learned is that to be successful, we continually need to learn. However, there is only so much clinical skills that we can acquire, until our executive skills are outmatched, and we are maxed out in our ability to produce. This is where having the dental consultant come out to my office and tune up my business executive skills has helped me take my office up to the next level. Each time I let someone go, which has actually been less, since I have been with Cambridge Dental Consultants, I look to move UP to the next level in presentation, and competency in the person that I am hiring. I lay out clear guidelines of what I expect, I give written requests and coaching to my staff and if they don't comply, I'm covered and they are let go to find other employment elsewhere."

- R.L Sunnyvale, CA

"In response to your query, I have been averaging 40 new patients a month for the past six months using Cambridge dental marketing procedures.

Last month the office produced over $202,000. This is more than three times my previous volume. And because I now have the practice management tools I need to control my office, I am confident of continuing to produce at this level.

I've not only learned how to attract new patients but also to get treatment plans accepted once they come in. I've learned to isolate and deal with employee problems. I'm able to handle situations I couldn't handle before. As a result, my staff and I work together as a smooth-running team in delivering the services my patients need.

I don't mind admitting that before I implemented the practice management approach offered by Cambridge, my practice was stalled. Production was low, and new patient volume was unsatisfactory. My inability to turn things around left me frustrated and stressed out.

The new approach more than tripled new patient volume and production while keeping overhead at 50%.

As mentioned above, production has more than tripled since then. But the most gratifying aspect of our dramatic growth is that I now feel in control of my office, instead of being controlled by it.

"Cambridge Consultants has made a positive impact in my office and in my life. The tools are easy to apply and my organizational skills as well as communication skills have increased several folds. As I have progressed through the course material and put the pieces of the puzzle together, the big picture has become so much clearer.

Now that the systems are functioning smoothly, I can concentrate on dentistry and enjoy my free time. Granted, you never stop learning! We live in a dynamic state of change and keeping up with these changes makes this process very challenging. I am confident that with these tools and techniques I can guide my staff and myself towards a journey that is financially rewarding. I have enjoyed the exchange and look forward to many more stimulating experiences in the wonderful arena of dentistry. It is a great profession!"

"I would like to tell you of an enlightening and entertaining seminar that I attended almost a year ago that introduced me to the Management Program by Cambridge.

Before doing the Cambridge program myself, I had a hard time with treatment acceptance. I was afraid to get tough with patients so I'd sugar coat the presentation (which didn't work). So then I'd go in the other direction and would completely overwhelm the patient with everything that was wrong with them... then I wouldn't see them again. As a result no one knew of me. I would rely on word of mouth but never asked patients for referrals. When I did the Cambridge Program I learned why I was having these problems. I had no real methods to achieve my goals. Cambridge taught me the methods and I nearly doubled my collections as a result. And my new patients more then tripled using Cambridge marketing techniques!

The greatest thing about the program was I saw the increase in my office almost instantly... within one month my office really started to take off. Before doing the program my office was a 'ball and chain' to me. Now I'm still busy, but I'm making far more money, and no more stress!"